Brand Film • #01
Play Film
Hot Buttered Vodka
Sensory culinary cinema capturing the rich textures, steam, and artisanal pour of a winter craft cocktail.
CREATIVE DIRECTION • FILM DIRECTION
MAKING THE WORLD A BETTER PLACE
AN AD AT A TIME.
14+
Years Experience
200+
Films & Campaigns
16+
Iconic Brands
COLLABORATIONS
Brands That I Worked For
Brand Film • #02
Play Film
Royal Eggnog
A lavish holiday cocktail visual exploring creamy decadence, spice infusions, and luxury vodka craft.
Brand Film • #03
Play Film
Sangria
A sun-drenched, effervescent showcase of fresh citrus, summer wine, and premium vodka mixology.
Brand Film • #04
Play Film
Tablet vs PPRO Film
A witty side-by-side comparison illustrating fast, targeted topical period pain relief over oral pills.
Brand Film • #05
Play Film
Hot Water Bag Film
Contrasting bulky, leaky hot water bags with the effortless freedom and portability of modern pain relief.
Brand Film • #06
Play Film
Convenience Film
A dynamic lifestyle spot highlighting all-day active mobility, discreet comfort, and uncompromised routines.
Brand Film • #07
Play Film
Mayo Ad | India
High-energy food film celebrating mouthwatering sizzle, juicy burgers, and rich, creamy indulgence.
Brand Film • #08
Play Film
Mayo | India
Crisp culinary storytelling bringing out the irresistible saucy textures of everyday street food favorites.
Brand Film • #09
Play Film
Mayo | India
An appetizing snack-time commercial spotlighting bold flavor pairings and crowd-pleasing dips.
Brand Film • #10
Play Film
Monkfruit Sweetener Making life #TrulySweet
A health-first lifestyle commercial championing guilt-free sweetness with 100% natural, zero-calorie monkfruit.
Brand Film • Master
Play Film
WeGoVy — Master Commercial
A deeply empathetic cinematic campaign reframing chronic weight management through medical science and human dignity.
Brand Film • #11
Play Film
Healthy weight management with 100% Organic Apple Cider Vinegar
A revitalizing wellness spot explaining the gut-health, detox, and metabolic benefits of organic raw ACV.
Brand Film • #12
Play Film
Celebrate Earth Day Every Day With #MamaEarthDay 2022
An inspiring sustainability anthem spotlighting afforestation, recycling, and everyday ecological responsibility.
Brand Film • #13
Play Film
Unpause Growth With
An emotional parenting narrative focused on unlocking well-rounded child nutrition, energy, and milestones.
Brand Film • #14
Play Film
Celebrating Women
A stylish, empowering commercial celebrating contemporary women striding forward with poise and self-assurance.
Brand Film • #15
Play Film
Brand Film
A hard-hitting athletic manifesto taking on junk food culture with clean, honest ingredients and real fuel.
Brand Film • #16
Play Film
Volcanic BF1211
Minimalist K-beauty visual design emphasizing deep-pore purification with Jeju volcanic mineral clusters.
Brand Film • #17
Play Film
Sleeping beauty
A dreamy, meditative nocturnal visual piece highlighting overnight hydration powered by organic Jeju green tea.
Brand Film • #18
Play Film
Power XO Rise + Max Energy Max Running #UnlimitedSneaker #Run
An adrenaline-fueled runner's visual spotlighting responsive energy return, bounce, and street durability.
Brand Film • #19
Play Film
Valentines' Day Ad
A lighthearted romantic comedy commercial proving that warm, satisfying comfort food is the truest love language.
Brand Film • #20
Play Film
Unblock
High-contrast beauty cinematography capturing radiant barrier hydration and everyday environmental skin defense.
Brand Film • #21
Play Film
Camelia oil
Silky, flowing hair-care cinematography highlighting intensive botanical nourishment and brilliant shine.
Brand Film • #22
Play Film
Comfy Sanitary Pads | India's Independence Day
A poignant, culturally grounded tribute celebrating young Indian women exercising uninhibited physical autonomy.
Brand Film • #23
Play Film
Police
A comedic situational spot demonstrating fast, reliable digestive relief under demanding high-stress duty.
Brand Film • #24
Play Film
The Other Side Of The Page Good Books
A tender, imaginative story exploring parent-child bedtime rituals and the formative magic of illustrated books.
Brand Film • #25
Play Film
India
A joyful, fast-paced confectionary commercial radiating spontaneous childhood laughter and playful sharing.
Brand Film • #26
Play Film
New Red Label Relaxed Workwear Collection
Chic corporate-meets-casual footwear fashion showcasing all-day boardroom comfort with tailored elegance.
Brand Film • #27
Play Film
Gaurav Malik
An intimate craftsman profile exploring personal men's style, authenticity, and confidence from the ground up.
Brand Film • #28
Play Film
India - Mother's Day
A gentle, emotive tribute celebrating maternal unconditional love, quiet sacrifices, and generational beauty.
Brand Film • #29
Play Film
The Art of Delegating & Conflict Management
A crisp, insight-packed executive masterclass addressing managerial trust, delegation pitfalls, and healthy friction.
Brand Film • #30
Play Film
The Art of Leadership| Capt. Raghu Raman
A high-stakes leadership talk unraveling crisis command, tactical composure, and battlefield strategic clarity.
Reel • #01
Play Reel
Kitty Bagga Series
A sharp social comedy sketch poking fun at domestic excuses while championing daily Ayurvedic glycemic control.
Reel • #02
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Kitty Bagga — Chai Time
A bite-sized relatable reel addressing tea-time cravings with proactive, sugar-conscious nutritional balance.
Reel • #03
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Kitty Bagga — Wet Towel
Classic domestic banter turned into a punchy lifestyle hook for effortless, all-natural diabetes care.
Reel • #04
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Mithai Chor — Festive Ad
Festive holiday humor navigating dessert temptations with a smart, proactive Ayurvedic shield.
Reel • #05
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Road Trip Adventure
An energetic travel reel proving healthy routines and balanced glucose levels travel anywhere you go.
Reel • #06
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Maid Mess Comedy Ad
A witty comedy short leveraging familiar domestic chaos to drive authentic wellness recall.
Reel • #07
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Unholi Gang — Toxy Singh
A colorful festival sketch unmasking harsh synthetic colors and spotlighting gentle chemical-free protection.
Reel • #08
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Unholi Gang — Parabeenu
Satirical villain character piece exposing the hidden harms of parabens in routine personal care.
Reel • #09
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Unholi Gang — Sulphuraj
A playful social short calling out stripping sulphates in favor of plant-powered botanical washes.
Reel • #10
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Unholi Gang — Sillykone
Humorous anti-chemical creative educating viewers on suffocating synthetic silicones vs. breathable care.
Reel • #11
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Unholi Gang — The Finale
The explosive concluding chapter proving clean, non-toxic formulations always triumph over skin villains.
Reel • #12
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Made in India — Ubtan
Rich golden aesthetics honoring traditional turmeric, saffron, and chickpea heritage skincare recipes.
Reel • #13
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Made in India — Gajra
Sensory olfactory storytelling connecting the nostalgic fragrance of fresh jasmine blooms to modern hair rituals.
Reel • #14
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Made in India — Alta
Striking cultural visual poetry celebrating traditional red alta ceremonies and artistic womanhood.
Reel • #15
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Made in India — Bindi
A reverent, cinematic close-up celebration of the iconic bindi as a marker of inner grace and identity.
Reel • #16
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Bata Performance Cut #03
A fast-paced streetwear sneaker cut edited to urban beats for peak thumb-stopping scroll velocity.
Reel • #17
Play Reel
Bata Performance Cut #04
Dynamic kinetic typography and rhythmic footwork choreography tailored for Gen-Z sneaker culture.
Reel • #18
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Bata Performance Cut #05
Rapid-fire product reel showcasing lightweight flexibility, grip geometry, and multi-terrain versatility.
Reel • #19
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Bata Sneaker Reel #19
Punchy social commerce hook emphasizing cloud-like cushioning and everyday styling versatility.
Reel • #20
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ICICI Insta Account Reel
A hyper-concise fintech reel showing zero-paperwork digital account setup in under four minutes.
Reel • #21
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Insta Savings Account — ICICI Bank
A sleek, frictionless digital lifestyle hook highlighting video KYC and instant virtual debit onboarding.
Reel • #22
Play Reel
Outdoor Podcast Spotlight
A candid outdoor conversation capturing unscripted insights on modern leadership, grit, and entrepreneurial culture.
Reel • #23
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R&D Purity — Lab Benchmark
Precision scientific storytelling spotlighting rigorous lab testing and uncompromising Ayurvedic extraction standards.
Reel • #24
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Source to Lab Purity
A high-trust visual journey tracking raw Himalayan sourcing and clinical validation to prove authentic potency.
Reel • #25
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Himalayan Rock Purity
Raw, cinematic macro textures tracing high-altitude resin harvest to establish unadulterated origin and gold-standard grade.
Reel • #26
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Daily Gummies — Ride High
Stylized dynamic performance creative blending cycling lifestyle footage with vibrant AI visual effects for effortless daily nutrition.
Reel • #27
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Real vs. Fake pH Test
A thumb-stopping, high-retention comparison demo debunking counterfeit resin through immediate, verifiable chemical proof.
Reel • #28
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Vimla — Everyday Grit
A character-driven slice-of-life reel celebrating everyday resilience and practical solutions with warmth and wit.
Reel • #29
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Samdhan Banter
Relatable domestic satire turning traditional social pleasantries into a persuasive, health-conscious conversation starter.
Reel • #30
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High-Retention Hook #1
A lightning-fast, 3-second hook engineered to arrest the feed and drive immediate consumer curiosity.
Reel • #31
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The Director's Grade
Rich chromatic grading and deliberate visual pacing designed to elevate direct-response commercial storytelling into cinematic craft.
Reel • #32
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High-Conversion Hook #2
Punchy visual disruption crafted to boost engagement metrics and seamlessly transition viewers into direct conversion.
Reel • #33
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Arthro Sure — Fluid Motion
Graceful yoga flows paired with subtle AI movement tracking to communicate natural joint flexibility and pain-free living.
Reel • #34
Play Reel
Shatavari Balance — Claymation
Playful stop-motion clay craft transforming hormonal wellness and women's health into an engaging, disarming visual story.
Reel • #35
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Mithai Chor — Extended Cut
A charming festive heist comedy navigating sweet temptations with a proactive Ayurvedic shield for guilt-free celebration.
Reel • #36
Play Reel
100 Days Transformation
Compelling documentary-style proof chronicling a real 100-day diabetic health turnaround with authentic medical milestones.
Reel • #37
Play Reel
Forgotten Dreams — Hook
An emotionally resonant storytelling hook connecting metabolic vitality directly with the freedom to chase long-lost ambitions.
Reel • #38
Play Reel
Forgotten Dreams — Full Story
A heartwarming narrative spot reframing diabetes management from restrictive limitation to renewed energy and personal rebirth.
Reel • #39
Play Reel
Kitty & Bagga — Rapid Banter
Snappy couple banter lampooning everyday denial while seamlessly delivering a pragmatic daily blood sugar routine.
Reel • #40
Play Reel
Kitty & Bagga — The Routine
Lighthearted marital comedy turning habitual wellness resistance into an easy, affectionate shared morning ritual.
Reel • #41
Play Reel
The Science of Glucose Balance
Clear, authoritative medical animation and visual graphics decoding insulin sensitivity for the health-conscious consumer.
🔒 Restricted • 2014 • 3 min
Play Film
LUST
A dark, visceral psychological study probing the fine line between primal desire and self-destruction.
🔒 Restricted • 2014 • 1 min
Play Film
still.
An evocative 60-second micro-narrative exploring perception, emotional pause, and the echoes of memory.
🔒 Restricted • 2014 • 14 sec
Play Film
VOTE
“Push the Button that Matters” — a razor-sharp, satirical public-service wake-up call on democratic power.
🔒 Restricted • 2014 • 2 min
Play Film
Blackout
An atmospheric drama capturing unexpected intimacy, vulnerability, and suspended time during a sudden blackout.
🔒 Restricted • 2014 • 3 min
Play Film
IN
An introspective visual monologue exploring emotional claustrophobia and the silent chambers of the human mind.
🔒 Restricted • 2014 • 2 min
Play Film
What's the story?
A witty, self-aware meta-cinema narrative on filmmaker's block and the restless obsession with telling stories.
🔒 Restricted • 2022 • 8 min
Play Film
The Other Side Of The Page
A tender, imaginative story exploring parent-child bedtime rituals and the formative magic of illustrated books.
🔒 Restricted • 2022 • 3 min
Play Film
Freedom of Movement — An Ode to Independence
A poignant, culturally grounded tribute celebrating young Indian women exercising uninhibited physical autonomy.
🔒 Restricted • 2022 • 4 min
Play Film
Letters to Unconditional Grace
A gentle, emotive tribute celebrating maternal unconditional love, quiet sacrifices, and generational beauty.
🔒 Restricted • 2021 • 40 sec
Play Film
Mamaearth Hair Oil
A heartwarming narrative spot featuring Aahana Kumra and Pavail Gulati celebrating natural hair care, trust, and everyday relationships.
🔒 Restricted • 2015 • 25 min
Play Film
Drown
An evocative, poignant narrative based in Shillong inspired by true events, capturing raw emotional struggle, atmosphere, and human fragility.
ABOUT ME
Over the past 14 years, I’ve worked across every stage of the creative lifecycle—from copy and concepting to full-scale production, editing, and creative leadership. That journey taught me to look at work through two lenses simultaneously: the cultural taste that earns someone's attention, and the commercial logic that makes them act.
I treat creative not just as an aesthetic choice, but as a system. Whether building iconic brand worlds, scaling high-velocity creative engines, or designing modern AI-assisted workflows, my focus remains the same: sharp consumer insight, clear narrative strategy, and creative that drives measurable impact.
LET'S CONNECT
Available for creative direction, commercial commissions, & brand strategy.
Direct Contact
Phone / WhatsApp
(+91) 8787568482
Bangalore, Karnataka, India
Social & Professional Channels